Unipol Group main sponsor of the exhibition 'Marilyn Monroe: the woman behind the myth

With its Corporate Sponsorship Program, the Unipol Group wishes to always remain close to the people and the community by supporting projects that embrace art, culture, sport, scientific research, social engagement, the environment and entertainment. In this context, the Group also offers its support as Main Sponsor for a one-of-a-kind exhibition as unique as its protagonist: “Marilyn Monroe: la donna oltre il mito (the woman behind the myth).”

From 1 ^st June to 19^th September, Norma Jeane Mortenson, aka Marilyn Monroe, the most famous and talked-about Hollywood diva of all time, will be on display in Turin at Palazzo Madama: the exhibition features around 150 items of memorabilia that recount the life of the actress behind the scenes. A woman who made femininity her very essence: "I’m very definitely a woman, and I enjoy it". A woman whose face became an icon in one of the most famous portraits by Andy Warhol. A woman whose photo portraying her in that famous white pleated dress over the grates of the New York subway is one of the most famous images of the twentieth century.

The Unipol Group decided to get involved in this important event for the city of Turin, once again reaffirming its wish to participate in the cultural and artistic life of the city, in line with its values and the belief that the economic development of the company must progress while simultaneously accompanying and supporting the cultural and social growth of the communities in which it operates.

Because for the Unipol Group, thinking of people’s future also means thinking of everything they love: culture.